When you hear the word ‘salesperson’, do you think of someone who is understanding, empathetic and listens to your needs? Maybe not, but that is how the best salespeople can make people feel. This course will help you or your sales team members increase conversion rates and retain customers using a modern approach that involves understanding buyer psychology and developing trusting relationships.
- Learn the key principles and approaches to sales in the Australian market today
- Understand the modern sales attitude and what makes excellent sales professional
- Influence sales through an understanding of buyer psychology
- Increase conversion rates using behavioural psychology strategies
- Increase return business and ensure customer satisfaction through listening and questioning techniques
New salespeople and those looking to update their selling skills to increase conversion rates or drive more repeat and referral business.
Discover the characteristics of successful salespeople in today’s market and opportunities to develop your style
In sales, one size no longer fits all. Learn how to adapt your approach to engage different people, meet their needs and increase your success
By understanding the emotional and psychological needs of your customers, you can better anticipate their needs and adapt your pitch
Understanding behavioural intentions will guide you on how to identify and meet individual customers’ expectations
Learn how to use words of influence in a sales conversation and ask the prime pitch questions to match your customer’s expectations
Learn techniques to link features, advantages and benefits to increase sales success and create long-term customer relationships
Develop critical elements of your sales toolbox including body language, listening skills, effective questioning and your communication style
Overcome doubt, address obstacles and close the sale through an understanding of how the brain and emotions affect purchasing decisions
Learn about key considerations and after-sales procedures that will keep your customers coming back through